7 Digital Marketing Services to Get More Plumbing Customers

Everyone has a phone that they can easily use if the situation calls for it. When someone suddenly discovers that their pipe has burst, they can simply grab their phone and look for the nearest plumbing business that will immediately solve their problem. When this happens, you should be on the first page of search results. You need to be as visible as possible so that your name is the focus of potential customers. 


A good digital marketing service is essential to make your name stand out from the market. Fortunately, the digital age has blessed the industry with tons of ideas that you can use in your own business. Getting your name out doesn't have to be rocket science, you just need the right tools and a comprehensive plan to be successful.


We've listed the tried and tested ways to help you improve your online reputation. Let's start with the most obvious


1. Pay-per-click (PPC) Advertising 


you can target a specific audience using the vast data of social media that you may have made purchases from, such as Facebook, LinkedIn (for commercial plumbers), and Instagram. The right image is indeed the key to great PPC social media ads. Pay-per-click (PPC) advertising gives plumbers the ability to bid on popular keywords and searches that homeowners use to find a plumbing company.


2. Search Engine Optimization (SEO)


If you want to increase your visibility and relevance to other people, this is a surefire way to do it. Your goal is to stay on that first page for as long as possible, and great SEO allows you to do just that. Invest in SEO; Increasing organic traffic to your website will give your business a better chance of converting visitors into repeat customers.


3. Excellent Mobile Customer Experience


More and more of your customers (if not most) are reaching out to you from their mobile devices. Meet your clients where they need to help them in times of need, which means you get more phone calls from potential clients.


4. Submit Your Membership To Google My Business.


One of the most effective things you can do for your business is to optimize your data on Google My Business (GMB). By doing so, you can increase traffic to your site and increase its online visibility. It's fast, efficient, and ensures that you outperform your competitors.


5. Create a Facebook page


Everyone needs a plumber, be they single mothers or single teenagers. The good news is everyone has a Facebook account! Compared to all other social media platforms, Facebook has the most users with converting-friendly features. So go to Facebook and start your ad campaign now!


6. Create a Professional Website


A professional website design & development services helps to make a positive impression on people and instills confidence in them. On your professional plumber website, you can share information about your business journey - how it started, what people you serve, what areas you serve, and more.


7. Recreate Your Leads


One of the best ways to retarget these customers is to make sure they see your advertisements online, even if they aren't on your site. This ensures that the thought of getting plumbing services does not slip away from them, and they can contact you as soon as they are ready.


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