3 Effective SEO Techniques to Drive Organic Traffic in 2023


Introduction


Organic traffic is the most affordable thing in our website ranking rather than paid campaigns. Organic traffic helps website ranking grow free of cost. That's why we need some effective and creative techniques with the help of the Best Digital Marketing Company in Pune that help you drive organic traffic in 2023.


Here are the Important SEO Techniques


1. Study the Best-Performing Pages of Your Competitors


Don't try to predict which material will do the best. Instead, use this SEO strategy to investigate the best-performing sites of your competitors. Find what is currently working for them and develop an improvement on it.


Examine each page in detail. Analyze patterns.


For instance:

  • Is the content brevity or length?

  • Are these primarily blog entries?

  • or perhaps something else?

  • Do they utilize a lot of visual resources?


2. Analyze the Competitor Keyword Gap


Finding keywords that your competitors are ranking for but that you are not in the process of performing a keyword gap analysis.

Every opening gives you the possibility to draw in more traffic.

Utilizing our Keyword Gap tool is a simple way to get started.

Put your domain in the "Root domain" field, followed by the domains of your primary rivals. then select "Compare" Select "Missing" from the table's drop-down menu. These are all the terms that all of your rivals rank for but you don't. You now have a list of keywords you may use to develop content and close any gaps.


3. With Digital PR, gain Authoritative Backlinks.


Backlinks are one of the main ranking variables used by Google. There are numerous link-building techniques, but most are challenging to scale.


One of the strongest SEO strategies for amassing connections from high-authority domains is digital PR.


Typical digital PR techniques include:


  • A press release is written

  • generating content based on data (journalists love data)

  • Reactionary PR (become a source)





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